Sample brief · not your data
Staff up for Sat 9am
Harbor Coffee Co. (sample): $30,017 in sales across 3,435 payments (30 days). Failed payments $320. Focus this week: Staff up for Sat 9am.
Sample data · 3,435 sales in the 30 days to Oct 21, 2026
Do this first
Why
9% of your last 30 days of sales ($2,734) came in this one hour of the week. A short-staffed shift or an empty shelf here costs more than anywhere else.
From 3,435 payments, grouped by hour of the week
Do this
- Check that hour's staffing and stock with the team
- Add one promo or staffing fix for the next 7 days
Done looks like: That hour is fully staffed and stocked. Next Monday, check whether its share of sales held.
Also worth doing
Look at failed payments this week
Why
$320 across 48 failed payments in 30 days. Check the largest receipts and ask those customers to try the card again. Your sales don't show how many of those will clear.
From 48 failed payments, last 30 days
Do this
- Open the failed payments in your payments page
- For the largest ones, check the receipt and ask them to try the card again
Done looks like: The largest failed payments have been checked. Next Monday, see whether any of that money came back.
Pair something with “Espresso drinks” to raise the average order
Why
“Espresso drinks” is 38% of your sales; “Breakfast sandwiches” is far behind. A pairing at the counter is a way to test a higher average order. These sales don't prove it will work.
From sales by item, last 30 days
We're less sure about this one.
Do this
- Price a pairing: Espresso drinks + Breakfast sandwiches
- Offer it at the counter or checkout for two weeks
Done looks like: One pairing offered for 14 days; how often it's added gets checked in the brief.
Watch closely
Failed payments (30 days)
$320
48 · cards declined
Check the largest receipts and ask them to try the card again